Lead, Global Brand Experience

About Snap

Snap Inc. is a technology company focused on using the camera to help people communicate, express themselves, learn, and have fun together. Its core products include Snapchat, a visual messaging app; Lens Studio, an augmented reality platform; and Spectacles, the company’s AR glasses.

About the Global Brand Experience Team

The Global Brand Experience (GBX) team is responsible for bringing Snap’s brands to life through in-person and virtual experiences around the world. The team works to strengthen the company’s values of real friendship, authentic expression, human-centered design, and playful creativity. It creates moments that help clients, partners, employees, creators, and users connect with Snap on a deeper level.

Role Overview

Snap is seeking a Global Brand Experience Lead for its Riyadh office. In this role, you will help shape how Snapchat is presented in Saudi Arabia and across the Middle East. You will work with internal teams, external partners, and vendors to design and deliver memorable events and brand experiences.

Key Responsibilities

• Work with the Head of GBX MENA to define and deliver the regional brand experience plan.
• Conceptualize and run high-profile events, activations, and programs across the Middle East, with a strong focus on Saudi Arabia.
• Create a regional experiences roadmap that showcases Snap’s products, technology, and innovation.
• Spot opportunities to highlight Snapchat priorities, product launches, and creative solutions through activations that support client engagement and revenue growth.
• Prepare detailed project plans covering timelines, budgets, deliverables, and success measures alongside Sales, Partnerships, Marketing, Communications, and other teams.
• Handle full execution from ideas and creative development through logistics, production, branding, and on-site delivery.
• Develop and maintain relationships with venues, vendors, agencies, and production partners across Saudi Arabia.
• Track budgets and oversee financial management for GBX MENA initiatives.
• Evaluate event return on investment and improve future outcomes while staying aligned with company goals.

Skills and Capabilities

• Strong executive presence and the ability to communicate clearly with senior leaders.
• Advanced negotiation ability and familiarity with vendor, venue, and agency agreements.
• Established connections within Riyadh and Saudi Arabia’s events and entertainment network.
• Experience with partner-led activations and working through legal and contractual requirements.
• Excellent organization skills for handling several complex projects at once.
• High attention to detail in creative, production, and brand delivery work.
• Ability to solve problems quickly and perform well in a fast-moving environment.
• Strong understanding of regional cultural moments and industry developments.
• Comfort using Google Workspace, Microsoft Office, Apple tools, and AI-based platforms.

Minimum Qualifications

• A bachelor’s degree or equivalent professional experience.
• At least 5 years of experience producing and managing large-scale events or experiential activations.
• Willingness and ability to travel up to 30% of the time.
• Fluency in both English and Arabic.

Preferred Qualifications

• Background supporting sales and advertising efforts in a technology, media, or production setting.
• Proven success creating culturally relevant and innovative brand activations.
• Strong commercial understanding of how events contribute to revenue.
• Genuine enthusiasm for the Snapchat brand and its community.

Work Arrangement

This is an office-based role, and Snap follows a “default together” approach that expects team members to work in the office 4 or more days each week.

Accommodation and Equal Opportunity

Applicants who need workplace accommodation because of a disability or special need are invited to share that information. Snap is an equal opportunity employer and considers candidates without regard to race, religion, color, national origin, ancestry, disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth, breastfeeding, age, sexual orientation, military or veteran status, or any other protected status under applicable law.

Benefits

Snap offers benefits designed to support employees and their families, including paid parental leave, broad medical coverage, emotional and mental health support, and compensation programs that allow employees to participate in the company’s long-term success.