UA Executive

Role overview

Artoon Solutions Private Limited is looking for a UA Executive to support app store optimization, paid campaign coordination, and creative collaboration for game marketing initiatives in Surat.

App store optimization responsibilities

• Prepare and refine app store and Play Store listing copy, including descriptions.
• Choose effective game titles and subtitles.
• Help define the app icon style, screenshots, and theme visuals.

Campaign management and monitoring

• Update active campaigns when needed, including asset refreshes and other important changes to targets or budgets.
• Work on campaign reviews and data exports as directed by the lead.
• Share campaign reports and export files with the lead based on the required format or timeline.
• Study campaign performance data and make optimization changes to attract the right users for specific games.

Creative coordination with design team

• Collect references for screenshots, app icons, and feature graphics.
• Gather examples of competitor ads, including videos and images, and pass the relevant details to video editors and graphic designers.
• Explain assignment requirements clearly to designers and video editors whenever needed.
• Share asset performance insights with the design and creative teams to improve future outputs.
• Review the final creative output after technical feedback has been cleared and confirm that it matches the original task requirements shared during assignment.

Experience requirement

This role requires 2 to 5 years of relevant experience.