District Sales Head

About the Company

Adani Group is a diversified Indian business house with 10 listed entities and a significant footprint in logistics, energy, and infrastructure. Based in Ahmedabad, it has built a large-scale infrastructure platform with operations across India and O&M standards aligned to global benchmarks. It is also India’s only infrastructure investment grade issuer, supported by four businesses with IG ratings.

Job Overview

The District Sales Head role for Adani Cement is based in Aravalli and Banaskantha. This position sits within the Sales & Marketing function and reports to the Regional Sales Manager or State Sales Head. The objective of the role is to grow cement sales in the assigned district by managing channel partners, widening market presence, and strengthening the Adani Cement brand.

Role Purpose

This position is responsible for expanding cement business in the district through strong dealer management, market development, demand creation, and consistent delivery of sales targets.

Responsibilities

• Deliver monthly, quarterly, and yearly sales goals for the district.
• Create and execute sales plans that increase volumes and improve market share.
• Review performance regularly and take action when numbers fall behind plan.
• Identify, appoint, and develop new dealers, distributors, and retail partners.
• Maintain strong working relationships with channel partners to support loyalty and growth.
• Build wide distribution coverage across both rural and urban markets.
• Spot new opportunities in emerging territories and customer segments.
• Grow product usage in infrastructure, construction, and retail channels.
• Track competitor moves and respond with suitable counter-strategies.
• Lead, guide, and supervise a team of Sales Officers and Executives.
• Set clear performance expectations and review team progress on a regular basis.
• Provide field coaching and practical training to team members.
• Work closely with contractors, builders, and other key influencers to support business growth.
• Handle customer concerns and maintain a high level of satisfaction.
• Develop long-term customer relationships that encourage repeat sales.
• Prepare reliable sales forecasts and coordinate with supply chain teams.
• Help ensure steady product supply and reduce the risk of stock shortages.
• Run local marketing initiatives, promotions, and events to support demand.
• Improve visibility of Adani Cement products across all relevant channels.
• Follow company policies, pricing rules, and ethical business standards.
• Share timely reports on sales performance, market movement, and competitor activity.

Qualifications & Experience

• An MBA in Marketing with a full-time degree is mandatory.
• Candidates should have 2 to 7 years of experience as stated in the role details.
• Experience in cement, building materials, or FMCG sales is preferred.
• A strong history of meeting targets and handling teams is important.
• Good understanding of local market conditions is required.

Key Performance Indicators

• Achievement of sales volume and revenue targets.
• Growth in market share.
• Expansion of dealer and distributor networks.
• Better collection efficiency and control over outstanding amounts.
• Improved team productivity and retention.

Skills & Competencies

• Leadership and people management
• Sales planning and execution
• Channel partner management
• Negotiation and communication
• Market expansion strategy
• Customer relationship management
• Forecasting and demand planning
• Data analysis and reporting
• Competitor tracking
• Field team coaching

Preferred Attributes

• Prior exposure to the cement or construction materials sector is advantageous.
• A strong network of dealers, contractors, and builders in the district will be helpful.
• Comfort working in a fast-moving and highly competitive environment is desirable.