Public Relations Coordinator

About the Company

Sisley Paris is a French luxury beauty house known for premium skincare, makeup, hair care through Hair Rituel by Sisley, and fine fragrances. In the US and Canada, the brand is available through upscale retailers such as Neiman Marcus, Nordstrom, Saks Fifth Avenue, Bloomingdale’s, Holt Renfrew, and Blue Mercury, in addition to online channels, spas, and company-owned stores. The business generates more than $100M in annual sales and is growing at a double-digit pace.

NEURAÉ is a newer skincare label within the Sisley Group, developed from neuroscience-inspired thinking about how emotions can affect facial features over time. Backed by clinical neuroscience research at Sisley Group Laboratories, the brand focuses on advanced solutions designed to revive skin that looks dull, tired, or stressed, while helping features appear more balanced.

Established in 1976 by Hubert d’Ornano, Sisley helped pioneer the use of botanical actives and essential oils in beauty. The company’s phyto-cosmetology approach is built on research, innovation, and quality. Its values are Collaboration, Mindfulness of others, Entrepreneurship, Responsibility, and Organization, and these guide how the team works every day.

Role Overview

The New York PR team is seeking a polished and energetic Public Relations Coordinator to help expand brand awareness across product launches, boutiques, the New York Maison, and the brand’s family story. This position supports the Vice President of Public Relations and the Director of Public Relations and also includes supervision of one intern. The ideal candidate brings 1 to 3 years of public relations experience, ideally in beauty, and is comfortable working in a fast-moving luxury environment.

Key Responsibilities

This role combines strategic support, media relations, influencer coordination, product logistics, reporting, and event execution.

General Expectations

• Bring a proactive, hands-on approach and be comfortable taking initiative.
• Work collaboratively while also being able to operate independently and meet deadlines.
• Stay highly organized and detail-focused in a high-energy, deadline-driven setting.

Strategy and Communications

• Take part in weekly PR status meetings with the New York PR team.
• Join brainstorming sessions with marketing, PR, and digital colleagues.
• Participate in weekly calls with the social and creative teams at the French headquarters.
• Develop pitch angles, press release ideas, and local influencer campaign concepts.
• Build productive relationships with assistant beauty editors, industry professionals, and influencers.

Mailings and Product Management

• Track product inventory so items are ordered on time, received properly, and stored correctly.
• Help plan, coordinate, and execute editor and influencer mailings with the team.
• Work on creative concepts, coordinate vendors, place product orders, draft mailing cards, and collaborate on creative materials with the internal team.
• Create mailing lists and labels, then assemble and organize mailer boxes with the warehouse.
• Own the sample request process and coordinate fulfillment for inquiries from media, makeup artists, hairstylists, and influencers.
• Maintain shipment tracking and share tracking details with recipients.

Reporting and Media Lists

• Search for press coverage daily in both online and print media and prepare weekly press credit emails for headquarters and field teams.
• Update monthly press reports with mentions using the DMR service.
• Prepare recaps after major events, product mailings, and similar initiatives, highlighting outcomes, feedback, and learnings.
• Update media and contact lists with new information.
• Help identify new contacts that align with the brand.

Influencer Outreach

• Research potential targets for organic seeding and outreach through the Campaygn platform.
• Work with headquarters on larger content partnerships and manage the process from brief development through product shipping and timeline coordination.
• Track influencer coverage in Campaygn and identify continued partnership opportunities.

Events

• Support the planning and execution of PR events in major markets, including product launches, desk-side meetings, boutique openings, and press trips.

Experience and Qualifications

The position calls for a bachelor’s degree, preferred, and 1 to 3 years of communications experience, ideally within the beauty sector. Candidates should understand luxury media, the influencer landscape, and editorial processes. Existing relationships in the industry are an advantage. The right person will be proactive, adaptable, organized, hard-working, creative, strategic, and able to follow through thoroughly. A hybrid working schedule must be acceptable.

Compensation

The pay range for this role is $30.28 to $31.25 per hour.