Membership Manager

About the company

Keemart is Meituan’s self-operated instant retail business outside China. It began operations in Riyadh, Saudi Arabia, in May 2025 and focuses on delivering groceries and everyday essentials in around 20 minutes. As part of Meituan’s overseas expansion in grocery retail, the business extends the company’s mission of helping people eat better and live better to international markets. Using Meituan’s mature front-warehouse plus instant-delivery model, it aims to give overseas customers a safe, high-quality, and convenient fresh grocery shopping experience.

Role overview

The Membership Manager will own the design and execution of a full membership program, from pricing and benefits to positioning and retention. This role is responsible for building a compelling membership proposition that supports both customer value and business efficiency.

Key responsibilities

• Create and develop the end-to-end membership structure, including pricing, benefit design, and overall value proposition.
• Build differentiated benefits such as free delivery, exclusive offers, and similar value-adds while balancing customer appeal with cost efficiency.
• Plan and run subscription growth initiatives, including free-trial design, user onboarding, and paid conversion funnel improvement.
• Track and improve renewal performance, churn, and member lifetime value through retention-focused programs.
• Develop retention tactics such as renewal rewards, re-engagement efforts, and win-back campaigns.
• Stay alert to market growth trends, social trends, and promotional opportunities, and turn relevant opportunities into practical campaigns and user experiences.

Requirements

• Bachelor’s degree or higher.
• At least 3 years of relevant experience.
• English communication skills are required for work.
• Native Arabic speaker.
• Background in the internet industry is preferred.
• Experience in membership operations, integrated marketing, product operations, or subsidy strategy is an advantage.
• Strong communication and project management abilities, with the ability to influence cross-functional teams and drive execution.
• Fast learner with strong execution, resilience under pressure, accountability, and solid project follow-through.

Highlights

• This is a key role in a new business with strong room for growth.
• You will work with highly capable team members and have significant opportunities to develop professionally.