Creative Strategist

About Lume, Mando, and Mammoth Brands

Lume was launched in 2017 to change how people think about body odor by creating highly effective personal care products that address odor across the whole body, not just underarms. The brand’s lineup includes anti-perspirants, aluminum-free deodorants, body washes, body creams, cleansing bars, and laundry sprays, all designed with skin-safe ingredients and developed with OB/GYN input for sensitive skin. In 2022, the company expanded into men’s personal care with Mando, offering products that help men stay confident throughout the day. Both brands sit within Mammoth Brands, a modern consumer company that also includes Harry’s, Flamingo, and Coterie. Mammoth Brands aims to build products and companies people prefer, while keeping the entrepreneurial, close-knit culture that has supported its growth. The company has also contributed more than $20 million through nonprofit partnerships.

Role Overview

This position is for a versatile Creative Strategist who will take ownership of Mando’s creative output from beginning to end. The role is not a purely supporting one; it carries responsibility for concept development, creative briefing, creator coordination, and final approval across most Mando ad formats. You will work closely with senior creative leadership, receive hands-on feedback, and have the opportunity to build judgment, speed, and ownership in a fast-moving environment.

Key Responsibilities

• Lead creative development for Mando across still images, B-roll, and partnership/UGC advertising, including idea generation, briefing, and final sign-off.
• Work with the senior strategist on TV campaigns, including helping evaluate agencies and co-managing creative reviews.
• Oversee the full creator-operations workflow for partnership and UGC content, from sourcing and briefing to contracting, payments, and whitelisting.
• Develop original ad concepts, hooks, and scripts, then refine them with input from senior creative leadership.
• Rapidly rework existing advertisements into multiple new versions to support high-volume testing and iteration.
• Partner with video editors to transform existing footage into fresh ad concepts and provide clear creative direction and review.
• Create and edit ads directly when needed, even without dedicated editing support.
• Learn and adopt new tools quickly, including AI creative platforms, editing software, and growth analytics tools.
• Stay close to customer feedback by reviewing ads, comments, and product reviews, and use those insights to guide creative decisions.

What Success Looks Like

The ideal candidate combines taste, speed, execution, and ownership. You should be comfortable making creative decisions, working through ambiguity, and moving quickly without losing quality. Strong communication, openness to feedback, and the ability to turn insights into effective creative are essential.

Experience and Qualifications

• 3 to 5 years of experience in creative strategy, content production, performance marketing, or a similar area.
• Proven experience owning creative output for a brand or product line rather than only supporting execution.
• Practical video-editing ability using tools such as Premiere, CapCut, DaVinci Resolve, or similar software.
• Strong understanding of direct-response or performance marketing and the elements that drive conversion.
• Creator-operations experience covering sourcing, briefing, contracting, and whitelisting is a plus.
• Exposure to AI-powered creative tools such as AdCreative.ai, Midjourney, Runway, or comparable platforms is a plus.
• A portfolio or sample work demonstrating range across concepts, scripts, edits, or other creative outputs is required.

Why This Opportunity Stands Out

You will help drive the core growth creative for Mando, a challenger brand competing against long-established players in the category. The product is positioned as the first high-performing whole body deodorant made for men, with pH optimization, clinically proven results, and 72-hour odor control from head to toe. The role offers meaningful ownership, close collaboration with highly experienced creative teammates, and the chance to shape the creative direction of a brand used by millions.

Benefits and Perks

• Medical, dental, and vision insurance
• 401(k) matching
• Equity participation in Mammoth Brands
• Flexible time off and adaptable working hours
• Learning and development stipend
• 4 weeks of sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
• 20 fully paid weeks for parents who give birth, or 16 fully paid weeks for other paths to parenthood
• Social events such as happy hours, team-building activities, and rooftop parties
• Free products from the company’s brand portfolio

Working Model

The company follows an in-office schedule on Tuesday, Wednesday, and Thursday. The Soho office is a 70,000-square-foot space with bagels on Wednesdays, lunch on Thursdays, and fully stocked kitchens with snacks, coffee, and drinks every day. In-person collaboration is part of the culture, along with the convenience of some meetings happening without video calls.

Equal Opportunity and Sponsorship

Mammoth Brands is an equal opportunity employer and makes hiring and advancement decisions without discrimination based on protected characteristics under federal, state, and local law. The company also states that if work authorization requires visa sponsorship, immigration counsel will handle the necessary legal filings on the candidate’s behalf.

Compensation

The base salary range for this role is $120,400 to $150,500 per year. Final compensation will depend on the candidate’s location, skills, and experience.

Additional Information

The company emphasizes inclusion, belonging, and a workplace where people from different backgrounds can do their best work. It also highlights a supportive, humble team environment and the challenge of helping grow a large, well-known brand with real impact.