Content Manager

Role overview

The Content Manager will own the planning and delivery of content from end to end, helping strengthen brand value, improve consumer interaction, and support measurable commercial results. This position sits at the crossroads of brand, digital, and business teams, turning consumer understanding and company goals into content that performs well across different channels. It calls for a mix of strategic judgment, analytical thinking, and strong delivery discipline.

Core accountabilities

• Design and run a clear content strategy grounded in consumer insights for digital, social, and campaign channels.
• Create and maintain a structured content calendar that reflects brand and business priorities.
• Convert business objectives into engaging stories and platform-appropriate narratives.
• Work with agencies and cross-functional partners to develop, review, and improve content assets.
• Monitor performance regularly and use testing and insights to refine content direction, formats, and messaging.
• Maintain consistency in tone of voice, messaging, and visual presentation across all consumer-facing content.

Key strengths needed

• Audience-first approach that anticipates needs and turns insights into relevant content.
• Ability to lead a multi-channel content approach aligned with brand positioning and commercial goals.
• Comfort using performance data to shape decisions and improve outcomes.
• Strong execution focus with attention to quality, accuracy, and brand standards.
• Confidence in influencing internal stakeholders and external partners toward shared results.

Working model

This is an onsite position. Philips expects onsite roles to be carried out full time at the company’s facilities. The company also notes that office-based teams generally work in person at least three days each week.

About the company

Philips is a health technology company built on the belief that every human matters. Its purpose is to help provide quality healthcare for people everywhere, and it encourages people to do meaningful work that improves the lives of others.

Additional information

Candidates are encouraged to apply even if they do not meet every requirement listed, as relevant experience from other roles may still make them a strong fit. The role is part of the Personal health area.

KPIs

• Content engagement, including CTR, views, and shares
• Audience growth
• Conversion impact
• Content quality
• Consistency in brand execution

Team interfaces

• Brand and marketing teams
• Digital and e-commerce teams
• Sales and commercial functions
• External agencies
• Data and analytics teams