Brand Designer

About Fuse

Fuse is creating the first fully integrated renewable energy company of its kind, bringing together power generation, live energy trading, and customer products that encourage smarter energy use. By selling straight to customers, the company removes intermediaries, reduces costs, and shares those savings with users. It is already offering energy at around 30% below the broader market.

Fuse has raised $170M from leading investors, including Multicoin, Balderton, Lakestar, Accel, Creandum, Lowercarbon, Ribbit, Box Group, and strategic backers such as Nico Rosberg, the co-founder of Solana, and partners from Meta, Revolut, Spotify, Uber, and others.

Role overview

As the first Brand Designer at Fuse, you will define and shape the company’s full brand experience across products and touchpoints. You will help turn the idea of energy abundance into a compelling visual story that feels consistent, modern, and memorable.

Responsibilities

• Create high-quality visual and brand experiences that communicate Fuse’s vision of energy abundance.
• Develop and refine the brand system, including typography, color usage, icon styles, illustration direction, and motion principles.
• Set the visual direction for web and mobile experiences by defining UI components, interaction states, and reusable design patterns.
• Carry the brand across multiple channels and surfaces such as digital products, motion, hardware interfaces, packaging, and print.
• Shape messaging standards, tone of voice guidelines, content frameworks, and microcopy conventions so communication stays consistent.

Team and working style

You will join a small, highly design-led team with experience from Pentagram, Bakken & Bæck, Revolut, and Arrival. The group combines expertise in visual design, motion, 3D, product design, and web design. You will work closely with the CEO, who previously worked at Revolut, as well as teams across engineering, trading, and operations. At Fuse, design has a leading role in product decisions.

Requirements

• Extensive experience building visual and brand systems for consumer-facing digital products.
• Excellent command of typography, color, composition, motion, and visual storytelling, with strong attention to detail and consistency.
• Proven ability to own brand projects from early concept development and art direction through final design delivery.
• Strong skill in turning abstract ideas into clear, modular, scalable visual systems that remain cohesive and clearly tied to the brand.
• Outstanding written communication skills.
• Advanced Figma skills are essential.
• Nice to have: experience with 3D tools such as C4D, Houdini, and compositing, plus illustration, copywriting, or photography.

Benefits

• Competitive pay with an equity sign-on bonus.
• Biannual bonus plan.
• Company-funded equipment tailored to your needs.
• Paid annual leave.
• Breakfast and dinner allowance for employees based in the office.