Chad Parker

About

Revenue systems architect with 15+ years of experience connecting data, segmentation models, and activation to drive growth. Experienced across enterprise marketing leadership, advisory work for national retail brands, and eCommerce entrepreneurship, with a focus on building measurable revenue systems.

Experience

• Sr. Director of Revenue Operations, Marketing
  QXO
  Nov 2021 – Present
• Head of Digital Marketing
  CIC Plus, Inc.
  Jun 2018 – Nov 2021
• Sr. Marketing Analyst
  CCC Information Services
  Mar 2017 – Jun 2018

Education

• Master of Science in Marketing Analytics & Communications
  Illinois Institute of Technology
  Marketing Analytics & Communications · 2016

Skills

• Customer Retention
• CRM Strategy
• Marketing Operations
• Customer Lifecycle Management
• Revenue Attribution
• Customer Data Platforms
• MarTech Architecture
• AI Personalization
• Customer Segmentation Strategy
• Lifetime Value Analysis
• Mcp Layer Orchestration
• Ai Assistant Generation

Courses & certifications

• HubSpot Digital Marketing Certification · HubSpot
• HubSpot Inbound Marketing · HubSpot
• Salesforce Certified Pardot Specialist · Salesforce
• Google Analytics Certification · Google
• Salesforce Certified Pardot Consultant · Salesforce