Demand Planner

Job overview

Midea Group is hiring a Demand Planner for its Dubai office. In this role, you will build and refine demand forecasts for the consumer appliances range across the Middle East, helping keep sales, marketing, supply chain, and finance aligned so the business can maintain healthy inventory levels, strong product availability, and sustainable growth.

What you will do

• Create monthly, quarterly, and annual demand forecasts at SKU, channel, and country level.
• Use past sales performance, seasonality, market movement, promotions, and product life-cycle inputs to improve forecast quality.
• Track forecast performance using measures such as MAPE and bias, then refine the planning approach over time.
• Maintain a rolling demand outlook covering 12 to 18 months.
• Drive the demand planning activity within the S&OP process.
• Work with Sales, Product Marketing, Finance, and Supply Planning teams to agree on demand assumptions.
• Present demand plans, trends, and key insights during S&OP reviews.
• Call out risks, opportunities, and recommended mitigation actions.
• Partner with Sales and Product Management to incorporate pipeline details, promotions, and customer feedback.
• Coordinate with Marketing on launches, campaigns, and product discontinuations.
• Work with Supply Planning and Logistics to support product availability and balanced stock levels.
• Contribute to inventory optimization efforts to reduce stockouts and avoid excess stock.
• Provide demand scenarios that can be used for supply planning and procurement decisions.
• Monitor slow-moving and obsolete inventory and recommend corrective actions.
• Handle forecasting for new launches, phase-ins, and phase-outs.
• Assess cannibalization and substitution effects across products.
• Keep master data accurate for newly introduced SKUs.
• Prepare monthly dashboards and demand planning reports.
• Study sell-in versus sell-out patterns and performance by channel.
• Share findings and recommendations with senior leadership.

What the employer is looking for

• A bachelor’s degree in Supply Chain, Business, Engineering, Economics, or a related discipline.
• 3 to 6 years of experience in demand planning, forecasting, or supply chain roles, preferably within consumer electronics, home appliances, or FMCG.
• Prior exposure to the Middle East market is strongly preferred.
• A solid grasp of S&OP practices and processes.
• Advanced Excel skills with strong analytical capability.
• Hands-on experience with ERP or planning systems such as SAP, Oracle, APO, IBP, or similar platforms.
• Strong stakeholder management and business partnering skills.
• Comfort working in a fast-moving and dynamic environment.
• Excellent communication and presentation abilities.
• A data-led mindset with strong problem-solving skills.

Preferred background

• Experience planning across multiple countries and distributor-led markets.
• Exposure to retail, e-commerce, and modern trade channels.
• Experience managing promotional and seasonal demand patterns.

About Midea Consumer Appliances FZCO

Midea Consumer Appliances FZCO serves as the Regional Head Quarter of Midea Group, a fast-growing Fortune 500 company. The organization combines 55 years of manufacturing excellence with advanced robotics and automation to deliver customized solutions grounded in a deep understanding of customer needs.

Based in Dubai, the RHQ houses some of the group’s well-known brands, including Midea, Toshiba, Eureka, and Master Kitchen. As a home appliances specialist, the company focuses on continuously improving products and services for its customers.

The culture emphasizes bold thinking, international perspective, innovation, and long-term growth. The company also highlights ongoing training, personal and professional development, and the chance to learn from supportive teams.

Performance areas

• Forecast accuracy
• Inventory days of supply
• Stock availability and service level
• Obsolescence and excess inventory
• S&OP forecast adherence